AIGA Poster Hunt
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AIGA Poster Hunt *
Intro
AIGA POSTER HUNT
Client: AIGA Portland
Goals: Design a scavenger hunt that could be set up in downtown Portland Oregon to encourage people to get outside in a socially distanced manner during early 2021.
Collaborators: Bryce Heimuler planned the locations and wrote copy for the poster. Luke Mollerup designed all assets and oversaw production.
Process
Initial sketches for posters. These posters were hung up at each location.
The planned rout for the scavenger hunt through downtown Portland.
Posters were riso printed and laminated. A poster was hung at each location.
Execution
Each poster had a unique QR code. When scanned, users were able to download a unique screen saver promoting AIGA and Portland.
Below are images showing what these screen savers looked like.
